Privacy policy

Last updated: 10 June 2025

This Privacy Policy describes how TEQ Consult GmbH (the “Site”, “we”, “us” or “our”) collects, uses and discloses your personal data when you visit simraceteq.at (the “Site”), use our services, make a purchase there or otherwise communicate with us regarding the Site (together the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, a website visitor or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will publish the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by law.

How we collect and use your personal data

To provide the Services, we collect personal data about you from various sources, as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use the information we collect about you to communicate with you, to provide or improve the Services, to comply with any applicable legal obligations, to enforce any applicable terms of service and to protect or defend the Services, our rights and the rights of our users or others.

What personal data do we collect?

The type of personal data we obtain about you depends on how you interact with our Site and use our Services. When we use the term “personal information”, we mean information that identifies you, relates to you, describes you or can be associated with you. The following sections describe the categories and specific types of personal data we collect.

Information we collect directly from you

Information that you submit to us directly through our Services may include:

  • Contact details – including your name, address, phone number and email address.
  • Order information – including your name, billing address, shipping address, payment confirmation, email address and phone number.
  • Account information – including your username, password, security questions and other information used for account security.
  • Customer support information – including the information you include in your communications with us, for example when you send a message through the Services.

Some features of the Services may require you to provide us with certain information about yourself directly. You may choose not to provide this information; however, this may mean that you cannot use or access these features.

Information we collect about your usage

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). For this purpose, we may use cookies, pixels and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information about your interaction with the Services.

Information we obtain from third parties

Finally, we may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.
  • Our payment processors, who collect payment information (e.g. bank account, credit or debit card information, billing address) to process your payment, fulfil your orders and provide you with the products or services you have requested, in order to perform our contract with you.
  • When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third-party websites and links.

How we use your personal data

  • Providing products and services. We use your personal data to provide you with the Services and to perform our contract with you, including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges or other transactions, creating, maintaining and otherwise managing your account, arranging shipping, facilitating returns and exchanges, and other features and functionalities related to your account. We may also improve your shopping experience by enabling Shopify to match your account with other Shopify services you may choose to use. In this case, Shopify processes your data in accordance with its Privacy Policy and Consumer Privacy Policy.
  • Marketing and advertising. We may use your personal data for marketing and advertising purposes, for example to send marketing and promotional messages by email, text message or post and to show you advertisements for products or services. This may include using your personal data to better tailor the Services and advertising on our Site and other websites. If you are resident in the EEA, the legal basis for these processing activities is our legitimate interest in selling our products in accordance with Art. 6(1)(f) GDPR.
  • Security and fraud prevention. We use your personal data to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password or other access details with anyone else. If you believe your account has been compromised, please contact us immediately. If you are resident in the EEA, the legal basis for these processing activities is our legitimate interest in keeping our website secure for you and other customers in accordance with Art. 6(1)(f) GDPR.
  • Communicating with you and improving our service. We use your personal data to provide you with customer support and to improve our Services. This is in our legitimate interest in being able to respond to you, provide you with effective services and maintain our business relationship with you in accordance with Art. 6(1)(f) GDPR.

Cookies

Like many websites, we use cookies on our Site. For specific information about the cookies we use in connection with running our store on Shopify, see https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Site and our Services (including remembering your actions and preferences), to run analytics and to better understand user interaction with the Services (in our legitimate interest in administering, improving and optimising the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers accept cookies automatically by default. However, you can set your browser to remove or reject cookies via the browser controls. Please note that removing or blocking cookies may affect your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. In addition, blocking cookies may not completely prevent us from sharing information with third parties such as our advertising partners.

How we disclose personal data

In certain circumstances, we may disclose your personal data to third parties for the purpose of performing a contract, for legitimate purposes and for other reasons subject to this Privacy Policy. Such circumstances may include:

  • With vendors or other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, order fulfilment and shipping).
  • With business and marketing partners to provide services and advertise to you. Our business and marketing partners use your data in accordance with their own privacy policies.
  • When you instruct or request us, or otherwise consent, to disclose certain information to third parties, for example to ship products to you or through your use of social media widgets or login integrations, with your consent.
  • With our affiliates or otherwise within our group of companies, in our legitimate interest in running a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service and to protect or defend the Services, our rights and the rights of our users or others.

We disclose the following categories of personal data and sensitive personal data about users for the purposes set out above in “How we collect and use your personal data” and “How we disclose personal data”.

Category Categories of recipients
  • Identifiers such as basic contact details and certain order and account information
  • Commercial information such as order information, shopping information and customer support information
  • Internet or other similar network activity, such as Usage Data
  • Geolocation data, e.g. locations determined via an IP address or other technical means
  • Vendors and third parties who perform services on our behalf (such as internet service providers, payment processors, fulfilment partners, customer support partners and data analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive personal data without your consent or for the purpose of inferring characteristics about you.

With your consent, we disclose personal data for the purpose of carrying out advertising and marketing activities as follows.

Third-party websites and links

Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness or reliability of the information found on them. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms, without any restriction on its use by us or by third parties. Our inclusion of such links does not in itself imply any endorsement of the content of such platforms or of their owners or operators, except as disclosed in the Services.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal data from children. If you are the parent or guardian of a child who has provided us with their personal data, you can contact us using the contact details below and request that this data be deleted.

As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as these terms are defined in applicable law) personal data of individuals under the age of 16.

Security and retention of your data

Please be aware that no security measures are perfect or impenetrable and we cannot guarantee “perfect security”. In addition, information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal data depends on various factors, such as whether we need the data to manage your account, provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal data. However, these rights are not absolute and apply only in certain circumstances. In certain cases, we may decline your request to the extent permitted by law.

  • Right of access/information: You may have the right to request access to the personal data we hold about you, including details of how we use and share your data.
  • Right to erasure: You may have the right to request the deletion of the personal data we hold about you.
  • Right to rectification: You may have the right to request the correction of inaccurate personal data we hold about you.
  • Right to data portability: You may have the right to receive a copy of the personal data we hold about you and, in certain circumstances and with certain exceptions, to request that this data be transferred to a third party.
  • Right to opt out of sale, sharing or targeted advertising: You may have the right to instruct us not to “sell” or “share” your personal data, or to object to the processing of your personal data for purposes considered “targeted advertising” under applicable data protection laws. Please note: if you visit our Site with the “Global Privacy Control” opt-out preference signal enabled, we will, depending on your location, automatically treat this as a request to opt out of the “sale” or “sharing” of information for the device and browser you use to visit the Site.
  • Restriction of processing: You may have the right to ask us to stop or restrict the processing of your personal data.
  • Withdrawal of consent: Where we rely on your consent to process your personal data, you may have the right to withdraw this consent.
  • Right to appeal: If we decline to process your request, you may have the right to appeal our decision. You can do so by replying directly to our refusal.
  • Managing communication preferences: We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option shown in our emails to you. If you opt out, we may still send you non-promotional emails, for example about your account or your orders.

You can exercise these rights as indicated on our Site or by contacting us using the contact details below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before we can give a substantive response to your request. In accordance with applicable law, you may designate an authorised agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorised them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints about how we process your personal data, please contact us using the contact details below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or to lodge a complaint with your local data protection authority. For the EEA, you can find a list of the competent data protection supervisory authorities here.

International users

Please note that we may transfer, store and process your personal data outside the country in which you live. Your personal data is also processed by staff and by external service providers and partners in these countries.

If we transfer your personal data to countries outside Europe, we rely on recognised transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the competent UK authority, unless the data is transferred to a country that has been found to provide an adequate level of protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call us or email us at shop@simraceteq.at.

For the purposes of applicable data protection laws, and unless expressly stated otherwise, we are the controller of your personal data.